Me and my week
Wow, it has been an incredibly busy time this week for me. I am doing an Instagram course with the amazing Kimba Digital and I am discovering it is way more complex than I ever gave it credit for!
Working out my perfect Ideal customer and then making the bio short enough to fit in but also specific enough that it covers the who? what? and how? Totally mindboggling. So when you next look at someones profile and you glance at the bio under their picture, stop and read it. It will take you less than 6 seconds - because honestly, they are so short - but in some cases in order to get that message across just perfect, the writer has spent 2 or 3 days agonising over which specific words to use!
Who knew!?
The biggest lightbulb moment for me with Instagram was when it was pointed out that as a business page - this doesn't apply to your personal page obviously - the content isn't all about things that I like, it should be all about the things that my ideal customer would like to see! I know, obvious right, at least when you say it out loud it is, so why have I never realised this before!!!
Can't wait to see what I'm going to learn next!
Thank God for Kimba, and Julie (Happysidehustle) and all the Bees who have been incredibly supportive of each other whilst we all try and learn together!
I shall sign off and leave you with my ugly mug, but its a happy mug as it can finally sit in its own office space ๐
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