Mystical Rainbow

 Wow, it has been an incredibly busy time this week for me.  I am doing an Instagram course with the amazing Kimba Digital and I am discovering it is way more complex than I ever gave it credit for! Working out my perfect Ideal customer and then making the bio short enough to fit in but also specific enough that it covers the who? what? and how?  Totally mindboggling.  So when you next look at someones profile and you glance at the bio under their picture, stop and read it.  It will take you less than 6 seconds - because honestly, they are so short - but in some cases in order to get that message across just perfect, the writer has spent 2 or 3 days agonising over which specific words to use! Who knew!? The biggest lightbulb moment for me with Instagram was when it was pointed out that as a business page - this doesn't apply to your personal page obviously - the content isn't all about things that I like, it should be all about the things that my ideal customer ...

🌈 Hello 🌈, well I have been busy working away on some new products to introduce to my Etsy shop.   First of all, after much internal debate as to where to go with the design, I have finished my Rainbow Beaded scarf 🧣 In fact I am so impressed with the finished scarf I have started another one to keep for myself!  Maybe if I wear it out and about I can do some self advertising! Haha. The beading was so much fun and has triggered off a positive cascade of new ideas.  These beads are strung on strong beading cord so that they have more flexibility about them. I wanted to avoid using eyepins or wire as I was worried they wouldn't have any movement to them.  Also I did worry if they would catch in long hair - certainly all design features that I needed to consider! Anyway, once I get some good product photos of it I shall get it listed onto etsy.  I can't see anything like it on Etsy at the moment so I shall take that as a positive sign.  As usual I have...